PostBeyond

PostBeyond is a software platform designed to help companies empower their employees to share and advocate for the brand on social media. It offers a straightforward way to distribute approved content that employees can share directly to their personal social networks. This approach not only increases the company's reach but also helps build authentic connections through employees' genuine interactions.

For businesses seeking to increase their social media presence, PostBeyond simplifies the process. Companies can create and curate content within the platform, ensuring that everything shared aligns with their brand's message and compliance requirements. Employees can then easily access this content and share it across their networks with just a few clicks, boosting engagement without the hassle of generating their own posts.

PostBeyond’s platform is intuitive and user-friendly, which makes it easy for employees to adopt and engage with it. The software tracks performance metrics so that organizations can gauge the impact of their social advocacy and make informed decisions based on real data. Features like leaderboards and gamification also encourage employees to participate actively, fostering a culture of sharing and collaboration.

This tool can be particularly beneficial for marketing teams that want to extend their reach organically and efficiently. By leveraging the combined networks of their employees, companies can significantly increase visibility and credibility. Additionally, it supports internal communication strategies, as sharing industry news, company updates, and thought leadership articles becomes seamless and unified.

In summary, PostBeyond aims to make social media advocacy simple for companies and their employees. By providing a streamlined way to share approved content, it helps businesses amplify their message, enhance brand authenticity, and measure the impact of their social media efforts—all while involving their most valuable asset: their people.