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Apollo.io vs Freckle: Which Sales AI Agents Is Better in 2026?

Compare pricing, features, integrations, verified reviews, AI capabilities, security, and customer satisfaction, side by side, with no marketing spin.

Leads 4/9
Rating
,
Reviews
0
From
$49/mo

in Sales AI Agents

Rating
,
Reviews
0
From
Custom

in Lead Gen AI

The Short Answer

Apollo.io vs Freckle, in 15 seconds

Choose Apollo.io if…

  • You want the lower entry price
  • You need a genuinely free plan
  • You depend on a broad integration ecosystem
  • You want deeper AI and automation features

Choose Freckle if…

  • You want to trial before paying

Head-to-Head Scorecard

How Apollo.io and Freckle score

Apollo.io leads on 4 of 9 measured dimensions.

  • Customer Rating

    Average score from verified user reviews

    Even
    Apollo.io
    No reviews
    Freckle
    No reviews
  • Review Volume

    Number of verified reviews, a proxy for adoption

    Even
    Apollo.io
    0
    Freckle
    0
  • Entry Pricing

    Lowest published starting price (free plan = lowest)

    Apollo.io
    Apollo.io
    $49/mo
    Freckle
    Custom
  • Free Access

    Availability of a free plan and/or free trial

    Even
    Apollo.io
    Free plan
    Freckle
    Free trial
  • Integrations

    Number of listed third-party integrations

    Apollo.io
    Apollo.io
    7
    Freckle
    6
  • Features

    Number of listed product capabilities

    Apollo.io
    Apollo.io
    8
    Freckle
    5
  • AI Features

    Capabilities mentioning AI, automation or ML

    Apollo.io
    Apollo.io
    3
    Freckle
    1
  • Security & Compliance

    Number of listed compliance certifications

    Even
    Apollo.io
    2
    Freckle
    2
  • Platforms & Deployment

    Supported platforms and deployment options

    Even
    Apollo.io
    4
    Freckle
    4

Feature Comparison

Apollo.io vs Freckle feature breakdown

Search or filter the full feature matrix, core features, AI, integrations, APIs, security and compliance.

Apollo.io
Freckle
Overview
User rating
,
,
Pricing model
Freemium
Subscription
Starting price
$49/mo
Custom
Free version
Free trial
Features
Key capabilities
230M+ contact & 30M+ company databaseAI multichannel prospectingAdvanced targeting & intent signalsAutomated outreach sequencesReal-time lead enrichmentInbound lead capture & routing+2
AI research columnsWaterfall enrichmentPersonalized copyCRM syncSignal alerts
AI features
AI multichannel prospectingAutomated outreach sequencesAI call summaries & conversation intelligence
AI research columns
Integrations & API
Integrations
SalesforceHubSpotChrome ExtensionLinkedInGmailOutlook+1
SalesforceHubSpotLinkedInGmailSlackClay
Public API
Platforms
Deployment
CloudSaaS
CloudSaaS
Platforms
WebAPI
WebAPI
Mobile support
Security & Compliance
Compliance
SOC 2GDPR
SOC 2GDPR
Vendor
Company
,
,
Verified
Founded
2015
2021
Headquarters
San Francisco, California, USA
,

Pricing Comparison

Apollo.io vs Freckle pricing

Entry pricing, plan tiers and the cost factors that shape total cost of ownership.

Apollo.io

$49/mo to start
FreeFree
  • Limited email credits
  • Basic sequences
  • Chrome extension
PaidCustom
  • More credits & data
  • Advanced sequences
  • Conversation intelligence
  • CRM sync

Freckle

Custom to start
ProCustom
  • AI research columns
  • Email support
  • Higher usage limits
  • Waterfall enrichment
EnterpriseCustom
  • CRM sync
  • SSO and admin controls
  • Everything in Pro
  • Personalized copy

Total cost of ownership factors

Free planApollo.io Freckle
Free trial to evaluateApollo.io Freckle
Transparent published pricingApollo.io Freckle
Public API (build vs. buy add-ons)Apollo.io Freckle

Beyond list price, factor in implementation, training, add-ons and per-seat scaling when estimating total cost of ownership.

Pros & Cons

Apollo.io vs Freckle: strengths and trade-offs

Apollo.io

Pros

  • Free plan available
  • Broad integration ecosystem (7)
  • Compliance: SOC 2, GDPR
  • Stronger AI / automation features
  • Public API available

Cons

    Freckle

    Pros

    • Free trial offered
    • Compliance: SOC 2, GDPR
    • Public API available

    Cons

    • No free plan
    • Pricing is quote-based (less transparent)
    • Fewer native integrations than the alternative

    Buyer Fit

    Who should use Apollo.io vs Freckle?

    Startups

    Apollo.io

    Apollo.io keeps early-stage costs lowest with its entry tier.

    Small businesses

    Apollo.io

    Apollo.io offers the most accessible pricing for lean teams.

    Agencies

    Apollo.io

    Apollo.io connects to more tools for multi-client workflows.

    Enterprises

    Apollo.io

    Apollo.io leads on compliance and breadth for complex needs.

    Ecommerce

    Apollo.io

    Apollo.io integrates with more of the commerce stack.

    SaaS companies

    Apollo.io

    Apollo.io is the more developer- and automation-friendly choice.

    Integration overlap

    Shared integrations (5)

    SalesforceHubSpotLinkedInGmailSlack

    Only in Apollo.io (2)

    Chrome ExtensionOutlook

    Only in Freckle (1)

    Clay

    Keep Exploring

    Other alternatives worth considering

    Similar sales ai agents products buyers compare alongside Apollo.io and Freckle.

    Ask SIA which solution fits your business

    SIA, Saaskart's AI buying assistant, weighs Apollo.io and Freckle against your team size, budget, integrations and compliance needs, then recommends the right fit and the questions to ask each vendor.

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    Apollo.io vs Freckle, Frequently Asked Questions

    What is the difference between Apollo.io and Freckle?

    Apollo.io and Freckle are both Sales AI Agents solutions. Apollo.io is rated 0.0/5 by 0 users, while Freckle is rated 0.0/5 by 0 users. The main differences lie in pricing, features, and target audience.

    Which is better, Apollo.io or Freckle?

    Based on user ratings, Apollo.io scores higher at 0.0/5. The best choice depends on your team size, budget, and specific requirements.

    Which is cheaper, Apollo.io or Freckle?

    Apollo.io is the more affordable option, starting at $49/month.

    Does Apollo.io or Freckle have a free plan?

    Apollo.io offers a free plan. Freckle does not have a free tier but does offer a free trial.

    Can I switch from Apollo.io to Freckle?

    Switching between Apollo.io and Freckle is possible. Both support data export. Check integration compatibility and plan for data migration to minimise disruption to your team.

    Who should use Apollo.io vs Freckle?

    Apollo.io is best suited for teams that prioritise enterprise features. Freckle works well for teams needing advanced capabilities.

    Our Verdict

    The bottom line on Apollo.io vs Freckle

    Best Overall

    Either

    It's a tie balances user satisfaction and proven adoption.

    Best for Startups

    Apollo.io

    Apollo.io has the friendliest entry point for new teams.

    Best for Enterprise

    Apollo.io

    Apollo.io leads on compliance and feature breadth.

    Best Value

    Apollo.io

    Apollo.io delivers the lowest cost to get started.

    Best AI Features

    Apollo.io

    Apollo.io ships more AI and automation.

    Highest Rated

    Either

    Both earn equal user ratings.

    Ready to decide between Apollo.io and Freckle?

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