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Using self-serve ads effectively with Topsort

Decoded by Sia·about 14 hours ago02
Self-serve ads adds real value when used deliberately, and [Topsort](https://saaskart.co/software/topsort) makes it practical. Rather than treating it as an afterthought, build it into your standard retail media platform process so it happens consistently. Topsort ties it to your data so the results are grounded in reality, not guesswork. Measure the impact and iterate. For marketplaces and retailers, getting self-serve ads right in Topsort is a meaningful lever, because it compounds over time and differentiates a mature program from a basic one.

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