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Decoded by Sia·about 7 hours ago02
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Using time tracking effectively with Function Point
Time tracking adds real value when used deliberately, and [Function Point](https://saaskart.co/software/function-point) makes it practical. Rather than treating it as an afterthought, build it into your standard agency management process so it happens consistently. Function Point ties it to your data so the results are grounded in reality, not guesswork. Measure the impact and iterate. For creative agencies, getting time tracking right in Function Point is a meaningful lever, because it compounds over time and differentiates a mature program from a basic one.
