Cognito Forms

Cognito Forms is a powerful yet affordable online form builder that lets anyone create advanced forms without coding. It stands out for packing serious capabilities — conditional logic, calculations, repeating sections, file uploads, e-signatures, and payment collection — into an easy builder with a notably generous free plan. This combination of power and value makes it popular with small businesses, nonprofits, schools, and teams that need capable forms (order forms, registrations, applications, surveys) without the higher cost of some competitors.

The platform is built for real workflows, not just data capture. Calculations and conditional logic create dynamic, smart forms (quotes, pricing, tailored questions); payment integrations (Stripe, Square, PayPal) handle orders and card-on-file; and features like save-and-resume, entry management, workflows, and data encryption support end-to-end processes. Cognito Forms integrates with tools via native connectors and Zapier, supports document generation and lookups on higher tiers, and offers verified email domains and PCI-compliant storage for businesses handling sensitive or payment data.

Cognito Forms serves small businesses, nonprofits, schools, and teams wanting capable, affordable forms. Its Individual plan is free (unlimited forms, 100 entries/month, 100 MB storage); paid plans are Pro around $19/month (2 users, 2,000 entries), Team around $39/month (5 users, 10,000 entries, payment integrations), and Enterprise around $129/month, with additional users at about $5/user/month and up to 20% off annually. It competes with Jotform, Paperform, Formstack, and Google Forms, differentiating on advanced features (calculations, payments, e-signatures) at low cost with a strong free tier.