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CB Insights vs Grata: Which Sales Intelligence Is Better in 2026?

Compare pricing, features, integrations, verified reviews, AI capabilities, security, and customer satisfaction, side by side, with no marketing spin.

Leads 4/9
Rating
,
Reviews
0
From
Custom

in Sales Intelligence

Rating
,
Reviews
0
From
Custom

The Short Answer

CB Insights vs Grata, in 15 seconds

Choose CB Insights if…

  • You want to trial before paying
  • You depend on a broad integration ecosystem
  • You have strict security & compliance needs

Choose Grata if…

  • You need the broader feature set

Head-to-Head Scorecard

How CB Insights and Grata score

CB Insights leads on 4 of 9 measured dimensions.

  • Customer Rating

    Average score from verified user reviews

    Even
    CB
    No reviews
    Grata
    No reviews
  • Review Volume

    Number of verified reviews, a proxy for adoption

    Even
    CB
    0
    Grata
    0
  • Entry Pricing

    Lowest published starting price (free plan = lowest)

    Even
    CB
    Custom
    Grata
    Custom
  • Free Access

    Availability of a free plan and/or free trial

    CB Insights
    CB
    Free trial
    Grata
    Paid only
  • Integrations

    Number of listed third-party integrations

    CB Insights
    CB
    6
    Grata
    0
  • Features

    Number of listed product capabilities

    Grata
    CB
    0
    Grata
    6
  • AI Features

    Capabilities mentioning AI, automation or ML

    Even
    CB
    ,
    Grata
    ,
  • Security & Compliance

    Number of listed compliance certifications

    CB Insights
    CB
    1
    Grata
    ,
  • Platforms & Deployment

    Supported platforms and deployment options

    CB Insights
    CB
    4
    Grata
    3

Feature Comparison

CB Insights vs Grata feature breakdown

Search or filter the full feature matrix, core features, AI, integrations, APIs, security and compliance.

CB Insights
Grata
Overview
User rating
,
,
Pricing model
Quote-based
QUOTE_BASED
Starting price
Custom
Custom
Free version
Free trial
Features
Key capabilities
,
Private company searchCompany intelligence & dataDeal sourcingList buildingContact dataCRM integration
AI features
,
,
Integrations & API
Integrations
SalesforceMicrosoft ExcelAffinityHubSpotREST APIsChrome
,
Public API
Platforms
Deployment
CloudSaaS
CloudWeb
Platforms
WebAPI
Web
Mobile support
Security & Compliance
Compliance
SOC 2
,
Vendor
Company
,
,
Verified
Founded
2008
,
Headquarters
New York, New York, USA
New York, New York, United States

Pricing Comparison

CB Insights vs Grata pricing

Entry pricing, plan tiers and the cost factors that shape total cost of ownership.

CB Insights

Custom to start
ProfessionalCustom
  • company and market data
  • Analytics and reporting
  • analyst research
  • Standard support
EnterpriseCustom
  • business relationships
  • Advanced security and controls
  • Everything in Professional
  • AI scouting

Grata

Custom to start
CustomCustom
  • Company search
  • Intelligence & data
  • Deal sourcing
  • Contacts

Total cost of ownership factors

Free planCB Grata
Free trial to evaluateCB Grata
Transparent published pricingCB Grata
Public API (build vs. buy add-ons)CB Grata

Beyond list price, factor in implementation, training, add-ons and per-seat scaling when estimating total cost of ownership.

Pros & Cons

CB Insights vs Grata: strengths and trade-offs

CB Insights

Pros

  • Free trial offered
  • Broad integration ecosystem (6)
  • Compliance: SOC 2
  • Public API available

Cons

  • No free plan
  • Pricing is quote-based (less transparent)

Grata

Pros

  • Public API available

Cons

  • No free plan
  • No free trial
  • Pricing is quote-based (less transparent)
  • Fewer native integrations than the alternative
  • No compliance certifications listed

Buyer Fit

Who should use CB Insights vs Grata?

Startups

Either

Either keeps early-stage costs lowest with its entry tier.

Small businesses

Either

Either offers the most accessible pricing for lean teams.

Agencies

CB Insights

CB Insights connects to more tools for multi-client workflows.

Enterprises

CB Insights

CB Insights leads on compliance and breadth for complex needs.

Ecommerce

CB Insights

CB Insights integrates with more of the commerce stack.

SaaS companies

Grata

Grata is the more developer- and automation-friendly choice.

Integration overlap

Only in CB Insights (6)

SalesforceMicrosoft ExcelAffinityHubSpotREST APIsChrome

Only in Grata (0)

Keep Exploring

Other alternatives worth considering

Similar sales intelligence products buyers compare alongside CB Insights and Grata.

Ask SIA which solution fits your business

SIA, Saaskart's AI buying assistant, weighs CB Insights and Grata against your team size, budget, integrations and compliance needs, then recommends the right fit and the questions to ask each vendor.

Get a personalised recommendation

CB Insights vs Grata, Frequently Asked Questions

What is the difference between CB Insights and Grata?

CB Insights and Grata are both Sales Intelligence solutions. CB Insights is rated 0.0/5 by 0 users, while Grata is rated 0.0/5 by 0 users. The main differences lie in pricing, features, and target audience.

Which is better, CB Insights or Grata?

Based on user ratings, CB Insights scores higher at 0.0/5. The best choice depends on your team size, budget, and specific requirements.

Which is cheaper, CB Insights or Grata?

Both products have custom pricing. We recommend contacting both vendors for a quote tailored to your team size.

Does CB Insights or Grata have a free plan?

Neither CB Insights nor Grata currently offers a free plan, but CB Insights provides a free trial.

Can I switch from CB Insights to Grata?

Switching between CB Insights and Grata is possible. Both support data export. Check integration compatibility and plan for data migration to minimise disruption to your team.

Who should use CB Insights vs Grata?

CB Insights is best suited for teams that prioritise enterprise features. Grata works well for teams needing advanced capabilities.

Our Verdict

The bottom line on CB Insights vs Grata

Best Overall

Either

It's a tie balances user satisfaction and proven adoption.

Best for Startups

Either

It's a tie has the friendliest entry point for new teams.

Best for Enterprise

CB Insights

CB Insights leads on compliance and feature breadth.

Best Value

Either

It's a tie delivers the lowest cost to get started.

Best AI Features

Either

Comparable AI capabilities on both sides.

Highest Rated

Either

Both earn equal user ratings.

Ready to decide between CB Insights and Grata?

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