Domo

Domo is a cloud business intelligence and data experience platform that unifies data integration, visualization, and app-building in one system. It connects to hundreds of sources with prebuilt connectors, transforms and blends data in the cloud (Magic ETL and dataflows), and lets teams build interactive dashboards, alerts, and low-code data apps that put analytics in front of decision-makers on any device. Domo positions itself beyond dashboards — as a platform for building data-driven experiences and apps.

The platform emphasizes accessibility and action. Business users explore data, set alerts, and collaborate around insights; developers use Domo's app framework (App Studio and the developer toolkit) to build custom data apps and even distribute them via an app marketplace; and Domo.AI adds AI-assisted analysis, natural-language querying, and agents. Governance, mobile-first design, and real-time data keep decisions current and controlled. Domo suits organizations that want data integration, BI, and custom apps without stitching multiple tools together.

Domo serves mid-market and enterprise organizations. In 2023 Domo moved from fixed tiered plans to a consumption-based credit model — you purchase credits that everything in the platform (queries, dataflows, connectors) draws from — and it does not publish list prices. Real-world contracts commonly start around $30,000/year and run $50,000–$250,000+ depending on usage and users; a limited free tier exists for individuals. It competes with Power BI, Tableau, Qlik, and Sigma, differentiating on combined data integration plus BI plus app-building and its consumption model.